Ischia Film Festival is the heart of the project “Cinema & Territory’’ created by Michelangelo Messina for the no-profit organization Association Art Movie & Music, whose purpose is to spread among a vast audience unedited audio-visual works that highlight the cultural identity of a place through the movie screening and locations.
"There are landscapes that cry out a story of their own, regardless of whether these landscapes are cities, deserts, coastlines or mountains. They evoke and create their own stories."
The project pursues its mission by supporting synergy between audio-visual productions and local authorities through conferences, projections, studies and research. This is not only done for commercial purposes but also to safeguard the identity and cultural heritage of a place. The festival is the only cinematographic competition in the world that tributes every year to audio-visual works, directors, cinematography and the set designers who best expressed the location through audio-visual effects.
In the previous years many celebrities participated in the project: Oscar winners Sir Ken Adam, Vittorio Storaro, Carlo Rimbaldi, Alan Lee, Osvaldo Desideri, John Howe; the directors Mario Monicelli, Abel Ferrara, Krzysztof Zanussi, Giuliano Montaldo, Carlo Lizzani, Luciano Emmer, Abel Ferrara, Pavel Longuine, Edoardo Winspeare. All of these people have enriched the festival with their unique contributions that make a link between cinema and locations, emphasizing year after year the originality and the importance of a festival which is considered unique in the panorama of international cultural exhibitions.
The permanent scientific observatory is one of the activities of the project, allowing national and international experts to discuss about the phenomenon of Movie Induced Tourism, and about the promotion and the valorization of locations through Movie Induced Tourism.
Cinema has always been a great promoter of location, often inciting the audience to visit the places in order to once again to prove a film emotion.